TikTok
  • 07 Sep 2022
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TikTok

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How to set up TikTok campaigns

  1. Make sure you have added your TikTok account in the channels tab. If you haven't set it up yet, please follow the instructions here.

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  2. Go to the Apps tab, and click +NEW CALLBACK. Select "TikTok install" or "TikTok install (All networks)" callback template. Choose "TikTok install (All networks)" if you want to send all installs regardless of attribution to TikTok.

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    If you have multiple TikTok App IDs, you can enter them comma separated as shown below.
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  3. Next, go to the campaigns tab, select your TikTok account and create a campaign. You will see the impression and click URLs for TikTok.

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  4. In your TikTok Ads Manager, go to Assets -> Events -> App Events -> Manage, and select your app. After you select "Tenjin" from the list of mobile measurement partners, enter the click and impression URLs generated in the previous step.

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  5. If you see a "Pending Verification" status in your TikTok dashboard, it means TikTok needs to receive a test install from your app to be verified. Please follow the steps below:

    • Use a device that hasn't installed your app previously. Ensure that Limit Ad Tracking is off and you have consented to presonalized ads.
    • Add your device IDFA/GAID to Tenjin's SDK Live test tool. Instructions here.
    • Next, grab the click tracking URL generated in Step 3. Delete "&redirect=false" at the end of the link, click and install the app using the same test device. Open and use the app for a minimum of 30 seconds. (Note: the full tracking URL should be used for live campaigns)
    • Ensure you're able to see this install event in Tenjin's SDK Live Debugging tool. At this point, the TikTok verfication status should also be updated automatically.

Important: Please implement ATT (App Tracking Transparency) if you are targeting users with iOS14+.



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